Interview: How Detergent Became
A Catalyst for Green Innovation
Adam Lowry is the co-founder and “chief greenskeeper” of Method
, a small but rapidly growing
company that has been a leader in the field of manufacturing environmentally friendly cleaning and personal care products. Indeed, it was Method that pioneered the use of concentrated laundry detergent, an environmentally beneficial innovation that has been embraced by all the giant brands. Lowry and his partner, Eric Ryan, founded Method in 2001 and today the firm has more than $100 million in revenues and sells its products in retailers like Target and Whole Foods. In an interview with Yale Environment 360
, Lowry discusses how his company has managed to profit from sustainability, why major corporations have been slow to embrace environmental innovations, and how plastic trash in the Pacific Ocean made its way into Method’s bottles of hand soap. Early on, said Lowry, “we recognized that our little business had the ability to catalyze much bigger change.” Read the interview
Yale Environment 360 is
a publication of the
Yale School of Forestry
& Environmental Studies
Yale Environment 360
articles are now available in Spanish and Portuguese on Universia
, the online educational network. Visit the site.
Business & Innovation
Policy & Politics
Pollution & Health
Science & Technology
Antarctica and the Arctic
Central & South America
A look at how acidifying oceans could threaten the Dungeness crab, one of the most valuable fisheries on the U.S. West Coast. Watch the video.
is now available for mobile devices at e360.yale.edu/mobile
An aerial view of why Europe’s per capita carbon emissions are less than 50 percent of those in the U.S. View the photos.
An indigenous tribe’s deadly fight to save its ancestral land in the Amazon rainforest from logging. Learn more.
video series looks at the staggering amount of food wasted in the U.S. – a problem with major human and environmental costs. Watch the video.
Residents of the Chocó Rainforest in Ecuador are choosing to plant cacao over logging in an effort to slow deforestation.
Watch the video.
Tribal people and ranchers join together to stop a project that would haul coal across their Montana land. Watch the video.