Interview: Finding a Better Message
About the Risks of Climate Change
It’s a common refrain: If people only knew more about the science, there wouldn’t be so much polarization on the issue of climate change. But Dan M. Kahan’s groundbreaking work has gone a long way to prove that idea wrong. In fact, he’s found, it’s not the lack of scientific understanding that has led to conflict over climate change, but rather the need to adhere to the philosophy and values of one’s “cultural” group. In an interview with Yale Environment 360
, Kahan, a professor of law and psychology at Yale Law School, maintains that in order to break down the polarization, the issue needs to be reframed in a way that minimizes the likelihood that positions on climate change will be identified with a particular group. “Are there ways to combine the science with meanings that would be affirming rather than threatening to people?” he says. “I think if somebody believes that there just aren’t any, I think that person just doesn’t have much imagination.”
Read the interview.
Yale Environment 360 is
a publication of the
Yale School of Forestry
& Environmental Studies
Yale Environment 360
articles are now available in Spanish and Portuguese on Universia
, the online educational network. Visit the site.
Business & Innovation
Policy & Politics
Pollution & Health
Science & Technology
Antarctica and the Arctic
Central & South America
The 2015 Yale e360 Video Contest winner documents a Northeastern town's bitter battle over a wind farm. Watch the video.
is now available for mobile devices at e360.yale.edu/mobile
A 2015 Yale e360 Video Contest winner captures stunning images of wild salmon runs in Alaska. Watch the video.
video goes onto the front lines with Colorado firefighters confronting deadly blazes fueled by a hotter, drier climate. Watch the video.
A three-part series Tainted Harvest
looks at the soil pollution crisis in China, the threat it poses to the food supply, and the complexity of any cleanup. Read the series.
Top Image: aerial view of Iceland
. © Google & TerraMetrics.